#1 American Made
Primo is the only ceramic grill made in the USA. We are proud of the American ingenuity and craftsmanship we put into each of our grills. Regretably, it's pretty hard to find any grills that are made in America today.
#2 Amazing Flavor
Our ceramics and 100% Natural Lump Charcoal create juicier food with a wood-fire flavor. The flavor of food from a Primo has a clean and natural flavor just like cooking over a fire and it's nothing short of "amazing".
#3 Ceramic Beats Metal Every Time
Our ceramic shell holds in the heat and helps food retain more of its natural moisture. Metal grills radiate heat and actually pull the moisture out of food. Primo Grills get very warm, but they greatly reduce the chance of a burn injury compared to metal grills.
#4 Four "Grills" in One
Primo Ceramic Grills can be used as a grill, an oven, a roaster, and a smoker. No gas or charcoal grill offers the cooking versatility and efficiency of a Primo Grill.
#5 Organic Heat Source
Primo's 100% Natural Lump Charcoal is made from whole stock hardwoods. It also burns hotter, longer and cleaner than gas and briquette charcoal. Despite popular opinion gas is not odorless, and briquettes contain chemical, not to mention the "instant light" varieties.
#6 Lights Quickly & Easily
You will be ready to grill in as little as 15 minutes. The same time it takes to preheat a gas grill, and a lot less time than waiting for briquette charcoal to turn white. Tick tock tick tock.
#7 Low Maintenance & Self Cleaning
No igniters to replace or unclog and Primo's 100% Natural Lump Charcoal produces half the ash of briquettes. Also, Primo Grills work like a self cleaning oven, just heat it to 500°F (260°C) for 30 minutes.
#8 Exceptional Temperature Control
The temperature is set by adjusting the airflow of the draft door and top vent. Primo Grills can maintain the same temperature for 18 minutes or 18 hours, depending on what you are grilling or smoking.
#9 Best Value in the Long Run
How many gas or charcoal grills have you replaced in the last 20 years? Exactly. A Primo Ceramic Grill is very likely to be the last grill you ever buy. Unless you decide to buy a second Primo.
#10 Best-In-Category Lifetime Warranty
Primo offers a limited lifetime warranty backed with a 20-year guarantee. Surprisingly, the years for a limited lifetime warranty are determined by each state, not the company offering it. No other grill company stands behind their grills with a better guarantee.